We had another amazing session of webinar on March 22th 2012. As always we share the recorded session and some of the key highlights. Denise Greenberg, Principal – TragetRight Marketing explained how email lists can be a strong pillar of a demand gen program and how tricky it is to find the right lists to reach the target audience and make good use of them (especially in the era of CAN/SPAM and spam filters)
In this on-demand webinar you’ll find …
We had another amazing session of webinar on February 15th 2012. As always we share the recorded session and some of the key highlights. Jeff Ogden of Find New Customers shared five creative ways companies today break through the clutter and getting themselves heard. Filled with actual examples, this was one informative webinar.
Webinar Highlights:
How one company used humor to get attention.
The power of online video with thought leadership.
Why doing the unexpected generates results.
Why you …
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True Influence CEO Brian Giese to speak on February 8th at Online Marketing Summit 2012 in San Diego
Vienna, VA (Press Release – January 27, 2012) – True Influence, innovators of the “One Click Lead”, today announced that CEO Brian Giese has been invited to speak at the 2012 Online Marketing Summit. The event will take place February 6th-8th at The Hilton San Diego Bayfront and is hosted by ClickZ Marketing News and Expert Advice Company.
The Online Marketing Summit is the premier global educational event for marketing professionals. Join over 1,500 marketing professionals as they share ideas, …
On January 18, 2012 Mike Agron presented a webinar on “Managing the Webinar Life Cycle-From Start to Finish”. Watch this webinar recording to learn how to tightly manage and control the many aspects of running a great Webinar and hear real life examples of best practices and metrics used to deliver predictable outcomes for global and emerging brands.
Also learn:
A proven methodology for planning and delivering …
On January 12, 2012 Laura Patterson presented a webinar on “Six C’s to Aligning Sales and Marketing to Accelerate Revenue”. Watch this webinar recording to learn more about
A customer-centric alternative for creating an opportunity pipeline
Six key measurable stages for developing, implementing and measuring Marketing’s contribution to the opportunity pipeline
How to use this customer-centric approach to align marketing and sales and enable the two organization to collaboratively accelerate revenue
Here are 5 upcoming webinars over the next 3 months on marketing and lead generation topics.
Six C’s to Aligning Sales and Marketing to Accelerate Revenue
Date: Jan 12, 2012 2:00 PM – 3:00 PM EST
Presenter: Laura Patterson – Author, Co-Founder and President – VisionEdge Marketing
Description:
Sales and Marketing are responsible for managing a predictable, reliable demand generation pipeline that produces higher value opportunities and maximizes revenue. The traditional approach to the pipeline- Awareness, Interest, …
Date: February 15, 2012 2:00 PM – 3:00 PM EST
Overview:
With prospects drinking from the fire-hose of content every day, their fingers hover over the Delete key. As a result, this noise means it’s harder than ever to get your message heard. When everyone’s shouting, no one hears anything.
Jeff Ogden of Find New Customers will share five creative ways companies today break through the clutter and getting themselves heard. Filled with actual examples, …
True Influence, a provider of pay-for-performance lead generation solutions, today announced the launch of the LeadPAC Free Plan, as well as tiered pricing plans available on a monthly or pay-per-play basis.
LeadPAC, which was launched commercially in September 2011, is a behaviorally targeted, self-service email prospecting platform designed to enable online advertisers and marketers to target the right message to the right person at the right time.
The new free plan is designed to enable sales and …
Vienna, VA (Press Release – December 14, 2011) – True Influence, innovators of the “One Click Lead,” today announced the launch of the LeadPAC Free Plan, along with affordable tiered pricing plans available on a monthly or “pay as you go” basis with no set-up fees or long-term contract. True Influence is also now offering a variety of support plans and packages for LeadPAC customers.
LeadPAC is a behaviorally targeted, self-service email prospecting platform that allows online advertisers and marketers …
Date: December 08, 2011 2:00 PM – 3:00 PM EDT
Overview:
In this webinar, Jon Russo and Jaime Davenport will be covering the executive marketing ingredients to help create the right key performance indicators with a real case study. Join us during this web-based discussion, where you’ll learn:
How do you create an executive dashboard
What is the measurable impact of data
What processes enable marketing ROI
Why careful thought should be put into your marketing …



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